Snacks and confectionery are products that are usually consumed outside the home, spontaneously, so the functionality of the packaging plays a decisive role. In any case, functionality is not enough. Snack packaging, in addition to being functional, must meet a series of technical characteristics (barriers) to guarantee that the product is not altered and that it is properly preserved.
As they are often spontaneous products, they will be purchased individually, something which requires notoriety on the shelf. It is therefore very important that the print should have striking visual resources.
There are many packaging options for processed food packaging, but the best option is currently flexible packaging due to its many virtues over other forms. Among the most significant benefits we see that:
The packaging of processed food, such as snacks, requires barriers to preserve the end product and protect it from all external factors that may alter it.
Among the most common packs we find: Doypacks, Pillow bags and Flowpacks.
Confectionery packaging depends on the volume of the packaged material. Doypacks (Stand Up pouches) or Pillow bags are generally used. Finishes can be transparent or opaque.